Liwan Group had been Founded on 2004 owned and led by her Highness Shaikha Salama Bint Tahnoun bin Mohammed Al-Nahyan aiming to upraise generations that are proud of their genuine Emirati Identity. Carry the value of excellence in every single action.
The brief was to give Liwan an elegant, trust worthy and royal visual identity followed by a website design. The challenge for LMV Creatives was to come up with a bi-lingual logo that reads “Liwan” in both arabic and english staying with in the same visual element. Our creative team had a couple of brain-storming sessions with the Liwan Group team as well as internal discussions and sketching sessions, which resulted into a creatively designed solution for our prestigious client.